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Design Profession Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands, 2nd Edition Wheeler ISBN 978-0-471-74684-3, © 2006 A Guide to Graphic Print Production, 2nd Edition Johansson, Lundberg, Ryberg ISBN 978-0-471-76138-9, © 2006 Graphic Design School, 3rd Edition Swann ISBN 978-0-471-68683-5, © 2005 Designing Organizations: An Executive Guide to Strategy, Structure, and Process, New and Revised Galbraith ISBN 978-0-7879-5745-2, © 2001 The Graphic Designer's Guide to Creative Marketing: Finding & Keeping Your Best Clients Bowen ISBN 978-0-471-29314-9, © 1999

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