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Introduction to Selling Wiley Pathways Selling, 1st Edition Hopkins, Dalrymple, Cron, DeCarlo, Horvath ISBN 978-0-470-11125-3, © 2008 The Relationship Edge: The Key to Strategic Influence and Selling Success, 2nd Edition Acuff, Wood ISBN 978-0-470-06833-5, © 2007 Think Two Products Ahead: Secrets the Big Advertising Agencies Don't Want You to Know and How to Use Them for Bigger Profits Mack, Joyner, Lakhani ISBN 978-0-470-05576-2, © 2007 The New Science of Selling and Persuasion: How Smart Companies and Great Salespeople Sell Brooks ISBN 978-0-471-46924-7, © 2004 The Power of Persuasion: How We're Bought and Sold Levine ISBN 978-0-471-76317-8, © 2003

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