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Social and Nonprofit Marketing Strategic Marketing For Health Care Organizations: Building A Customer-Driven Health System Kotler, Shalowitz, Stevens ISBN 978-0-7879-8496-0, © 2008 Nonprofit Marketing Best Practices Burnett ISBN 978-0-471-79189-8, © 2007 Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes Andresen ISBN 978-0-7879-8148-8, © 2006 Cause Marketing for Nonprofits: Partner for Purpose, Passion, and Profits (AFP Fund Development Series) Daw ISBN 978-0-471-71750-8, © 2006 The Public Relations Handbook for Nonprofits: A Comprehensive and Practical Guide Feinglass ISBN 978-0-7879-7454-1, © 2005 Stir It Up: Lessons in Community Organizing and Advocacy Sen, Klein ISBN 978-0-7879-6533-4, © 2003 The Jossey-Bass Guide to Strategic Communications for Nonprofits: A Step-by-Step Guide to Working with the Media to Generate Publicity, Enhance Fundraising, Build Membership, Change Public Policy, Handle Crises, and More! Bonk, Griggs, Tynes ISBN 978-0-7879-4373-8, © 1999 Marketing Social Change: Changing Behavior to Promote Health, Social Development, and the Environment Andreasen ISBN 978-0-7879-0137-0, © 1995

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