 |
Description
|
Three major components of donor relations are acknowledgement, recognition and stewardship. In the ever-competing arena for charitable donations, a proper donor relations program can ensure that a first time donor becomes a return donor. Going beyond a simple thank you note, an effective program can create donor loyalty, helping to keep the nonprofit financially secure. This book will present the historical and practical aspects of this topic, and help guide the reader through the process of creating such a program.
|
Shopping Cart
My Account
Help
Contact Us 
