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Hallmark Features
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- Covers a systems approach to packaging which allows the designer to make smart, informed decisions at all points throughout the packaging design process
- Timely guide that will help packaging designers and brand managers reduce packaging which represents 30% of the US wastestream (second only to construction)
- Contributors include practitioners, designers, engineers, marketers, psychologists and ecologists - a full spectrum of practitioners who offer a complete view of all aspects of sustainable packaging design issues.
- Contains a full section devoted to materials and processes currently available to the packaging designer, and shows the advantages and disadvantages of each
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