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In an increasingly complex world, decision analysis has a key role to play
in helping decision makers to gain a greater understanding of the problems they
face. Since publication of the first edition in 1991, Decision Analysis
for Management Judgment has received excellent reviews, been widely
cited in the academic literature, and had become recommended reading on courses
throughout the world.
This updated classic offers unrivalled coverage of the problems associated
with unaided managerial decision making and the decision analysis methods designed
to overcome them, all presented and explained without using mathematical notation
and tools that are beyond the scope of business students. The Third Edition
extensively updates existing material as well as reflecting new developments
such as 'fast and frugal heuristics' and 'structured risk management'.
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