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Managing Technological Innovation: Competitive Advantage from Change, 2nd Edition
Managing Technological Innovation: Competitive Advantage from Change, 2nd Edition
Frederick Betz,  
ISBN: 978-0-471-22563-8
©2003
504 pages
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Description  |  Author Info  |  Table of Contents  |  Detailed Contents  |  New to This Edition  |  Hallmark Features  |  Sample Chapters
New to This Edition

  • Updated to include advances in computers, services, and communications and the resultant impact on technology management.

  • New coverage of ethics and technology brought about by the recent progress in biotechnology and human genome research.
 

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