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Technology Management (Strategic Management)
Managing Technological Innovation: Competitive Advantage from Change, 2nd Edition
Managing Technological Innovation: Competitive Advantage from Change, 2nd Edition
Frederick Betz,
ISBN: 978-0-471-22563-8
©2003
504 pages
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TITLE INFORMATION
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Table of Contents
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Detailed Contents
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New to This Edition
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Hallmark Features
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Hallmark Features
Introduces technology management and the importance of managing information technologies and compares them to existing physical technologies.
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