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Managing Technological Innovation: Competitive Advantage from Change, 2nd Edition
Managing Technological Innovation: Competitive Advantage from Change, 2nd Edition
Frederick Betz,  
ISBN: 978-0-471-22563-8
©2003
504 pages
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TITLE INFORMATION
Description  |  Author Info  |  Table of Contents  |  Detailed Contents  |  New to This Edition  |  Hallmark Features  |  Sample Chapters
Table of Contents
  1. Technology Imperative: How Innovation Is A Competitive Force.
  2. Innovation Capability: What A Business Needs To Be Innovative.
  3. Technology Strategy: How To Plan Innovation.
 

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