| "If nothing else, this book is head and shoulders above the competition when it comes to the end-of-chapter materials. Best I've ever seen! I think students will clearly understand WHY they are learning the material. Excellent writing! The illustrations are so interesting and clearly explained that I could see a non-accounting student reading this book just to learn about business."
Barbara Reider,University of Montana
"Very good --particularly like the making business decisions section -- very easy to understand and it provides a quick summary of the real world applicability."
Robert Wyatt, Drury University
"Beginning students should have little difficulty acquiring the foundation needed to understand the rest of Managerial Accounting. The introduction of cost terms for planning, control and decision making in this beginning chapter was innovative and very well done."
Felix Amenkhienan,Radford University
"When I taught 700 students per semester at UF, two years ago, I adopted this text for 3 semesters because I liked the pedagogy, Probably the best feature of the book."
Harry Hooper,Santa Fe Community College
"The materials presented in this chapter are up to date, and quite fortunately articulate well into management -- and not just managerial accounting -- theory. This separates this book from the others I have seen, and I have pretty much seen them all."
John Karayan, Cal Poly Pomona
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