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New to This Edition
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- Completely updated to account for the vast changes that have occurred in
research over the past decade, and its effect on practice
- Now authored -not edited - by the founders and leading authorities
on the subject.
- New edition written as a textbook, including further development of core
concepts, providing important background information, and putting the techniques
discussed in their proper research and academic context
- New focus on methodologies instead of case studies: genuine "how-to"
guidance supplemented with proven, real-world experience.
- Provides a firm grounding in the fundamentals, theory, and latest techniques.
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