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Internet Marketing , 3rd Edition
Internet Marketing , 3rd Edition
Charles F. Hofacker, Florida State Univ.
ISBN: 978-0-471-39051-0
©2001
176 pages
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Description  |  Table of Contents  |  Detailed Contents  |  New to This Edition  |  Hallmark Features  |  Reviewer Comments
Reviewer Comments
"The style has much to recommend in terms of price and accessibility. There is much useful, practical content that is not emphasised in other texts. The book is essential reading for those delivering internet marketing modules." (Times Higher Educational Supplement, 2nd March 2001)  

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