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Applied Management Science: Modeling, Spreadsheet Analysis, and Communication for Decision Making, 2nd Edition
John A. Lawrence, Jr.
Barry A. Pasternack
ISBN: 978-0-471-39190-6
©2002
672 pages
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Hallmark Features
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- Strong emphasis on modeling and analysis instead of plug and chug solution of problems. For each concept, the authors build the model first, then solve with spreadsheets.
- Unique emphasis on the interpretation, and communication of results to management. Teaches the relevance of management science for business decision making.
- Superior end of chapter problems - challenging, relevant, varied. Non-trivial examples in the text reinforce chapter concepts.
- Wider variety of topics, including quality management and Markov Processes as optional chapters on the accompanying CD.
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