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The Bar and Beverage Book, 4th Edition
The Bar and Beverage Book, 4th Edition
Costas Katsigris, El Centro College
Chris Thomas
ISBN: 978-0-471-64799-7
©2007
752 pages
INSTRUCTORS
STUDENTS
TITLE INFORMATION
Description  |  Author Info  |  Table of Contents  |  New to This Edition  |  Hallmark Features  |  Sample Chapters  |  Supplements
Hallmark Features
This edition includes new material and expert advice on :
  • Responsible alcohol service—learn crisis management, protection from third-party liability, and ways to ensure customers drink in moderation
  • Marketing—investigate new service methods to attract a wider demographic
  • Staffing—improve the recruitment, hiring, and training of employees
  • Spirits, wine, and beer—acquire a greater knowledge of upscale products
  • Management practices—learn methods for pricing individual drinks, tracking product, preventing loss, and calculating a bar's break-even point for profitability
  • Regulations—stay informed about the latest legal issues

 


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