Wiley Publishers Since 1807   Shopping Cart  Shopping Cart  My Account  Help  Contact Us  
Home Technology Solutions Who's My Rep About Wiley
 
Product Search
Home > Hospitality and Culinary Arts > Culinary Arts > Beverage Management
The Bar and Beverage Book, 4th Edition
The Bar and Beverage Book, 4th Edition
Costas Katsigris, El Centro College
Chris Thomas
ISBN: 978-0-471-64799-7
©2007
752 pages
INSTRUCTORS
STUDENTS
TITLE INFORMATION
Description  |  Author Info  |  Table of Contents  |  New to This Edition  |  Hallmark Features  |  Sample Chapters  |  Supplements
Description
It takes more than top-shelf cocktails to produce a successful beverage operation. From a stand-alone business to the beverage department of a restaurant, hotel, or foodservice operation, today's successful bar operations must be run by managers who have product and equipment knowledge, management savvy, marketing skills, insight into the latest trends, and, of course, a strong grasp of mixology—all of which are detailed here in The Bar and Beverage Book. This revised Fourth Edition has the most up-to-date material on managing a beverage operation, bar equipment, sanitation and bar setup, inventory control, and the importance of planning for profit.  

Printer-ready version of this page E-mail a friend about this product
Harrington_01-23-07_CP