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Description
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This text represents a consciously fused effort to put all the building blocks of regression modeling in one place (with chapters on statistical foundations and simple linear regression), before constructing a general framework for building multiple linear regression models. The emphasis is on interesting, but also quite challenging applications that provide a unified fabric for business settings. A generous use of graphics is employed throughout the book in an effort to keep the verbiage to an absolute minimum. SPSS, Excel, and R software discussions are incorporated in order the ease oftentimes-tedious calculations.
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